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Advertising value equivalents

Editorial media coverage: Discredited AVE’s on the PR agenda again

by Grant on July 8, 2010

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As I specialize in helping PR Directors and PR Managers improve PR Department effectiveness and manage PR agency relations and selection I try to keep this blog focused on news, trends and commentary around these topics. It’s a narrow area, but there’s a lot to say on it. Don’t be backward in coming forward with your thoughts. -- Grant Common
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